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One of the most important, yet often overlooked areas for the small business owner is the development of a marketing plan. An effective marketing plan will act as a reference document to help you to execute your marketing strategy. It will also help you to develop a methodical approach to creating services and products that satisfy your customers needs. When writing a marketing plan you need to be clear about your marketing objectives and how youre going to achieve them. A good marketing plan sets realistic and measurable objectives; includes budgets and action plans, and allocates responsibilities. Your marketing plan will include the following elements: A summary of your marketing plan 1- Background analysis of your business and market 2-Marketing objectives and strategy of your business 3-Your marketing mix 4-Action plans and budgets 5-Organisational implications and contingencies 6-Evaluation and monitoring strategies 7-Supporting documentation For complete assistance in preparing and executing Marketing Plan, contact Knowledge House Management Consultants. Visit Www.knowledgehouse.co.in Feel free to talk to us. On 7720005081
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